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Catch Me If You Can
Most people in the US believe that they have an undeniable right to privacy, and that this is one of the foundations of American society. In the digital age there really is no such thing as privacy, the minute you turn on your laptop or mobile phone you give it up. I would bet that [...]
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Blackberry, The iPhone And Can I Get My Outlook?
At connectsmith, have been debating the merits of the iPhone and Blackberry for the past few weeks. Since I have never owned or operated an iPhone, and Marc has never owned or operated a Blackberry, we have had some interesting arguments. As one might guess, we tend to argue based upon tribal lines, I take [...]
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Expert, Guru, Entrepreneur, Or Life Coach?
Do you remember the scene in Airplane when Leslie Nielsen as Dr Rumack asks Captain Oveur about when they can land?
Dr. Rumack:
Captain, how soon can you land?
Capt. Clarence Oveur:
I can’t tell.
Dr. Rumack:
You can tell me, I’m a doctor.
Capt. Clarence Oveur:
No, I mean, I’m just not sure.
Dr. Rumack:
Well, can’t you take a guess?
Capt. Clarence Oveur:
Well, not [...]
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The Rise Of Virtual Meetings
I read a somewhat interesting article at SFGate.com on the rise of virtual meetings. The reason that I say somewhat interesting is that it is a little plug for a couple of virtual event agencies and then back peddles a bit from its main point that virtual events are taking off. They define virtual events [...]
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When Using Social Media, Why Not Be Social?
One of our pet peeves here at connectsmith is the lack of personal touches in social media. Isn’t the whole reason to use Facebook or Twitter to connect with new and old friends? That’s why is it so lame not to personalize your invite. Why is it so hard to take 30 extra seconds to [...]
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Top 10 Reasons Not To Make A Top 5 list
It seems that you can’t read any blog these days without a top 5 or a top 10 list showing up somewhere. When and where did this trend start, and why? I personally blame the movie High Fidelity and John Cusack for starting this heinous trend. Is it because nobody can argue their point or [...]
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Open Versus Closed Communities
There is an interesting article in the latest Business Week on “Why Apple is more Valuable than Google” . To me, this argument breaks down simply to open vs. closed communities. While I am a casual fan of Apple products, and currently own an iPod and use iTunes to purchase most of my music, I [...]
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Experience Marketing vs. Event Marketing
I have seen Experience Marketing defined as a strategy for 35+ year old workers to use as a tool to highlight their professional experiences on their resumes. Not really the definition most of us would use but interesting none the less. Takes the whole “Are you experienced” in a different direction, doesn’t it?
The definition [...]
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Your Event Marketing Strategy…Inbound Vs Outbound?
There has been a lot of talk lately about the death of traditional marketing methods, also sometimes known as outbound marketing. If by chance you haven’t yet heard this, there are 100’s of experts out there just waiting to tell you this. I believe that the truth lies somewhere in between the two theories.
I bet [...]
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Just testing